Interactive Odds Based

• You are lagging behind the competition in sales or market share
• You need to make some “noise” in the market with a BIG campaign that reels in consumer attention and gets the competition looking.
• You need to keep your CFO at bay by building a high-impact campaign without breaking the budget

• Create excitement around your brand with high-impact prizes consumers won’t resist – hundreds of thousands, even millions of dollars available to be won!
• Rely on IC Group prize design/odds experts to build-in high-valued prizes for a fraction of the total prize cost
• Use IC Group insurance solutions to manage the financial risk of paying out high-level prizes as they are won

• Consumer packaged goods
• Electronics
• Entertainment marketing